Episode 16 — Panasonic

Last Updated on Wed Sep 16 2009, 08:19pm Written by Matthew JC Powell Wed Sep 16 2009, 08:06pm

MJCP and Dan Warne talk to Steve Rust, Managing Director of Panasonic Australia. Rust talks about 3D TV, toughened products, the future of IP television and "memorable" marketing (as well as his forays into Twitter). He also speaks frankly about his time with Apple Australia and the challenges he sees facing Panasonic. Also covered: the "It's Only Rock and Roll" event, and whether it was worth losing sleep over.

Listen Now!

Check out Panasonic Australia's range.

Watch Panasonic Australia's YouTube channel (sadly lacking the original "groaning" version of the Climber ad).

Follow Steve Rust on Twitter.

View the entries at Lumix Life.

Discuss this podcast on MacTheForum.