Episode 8 — STM

Last Updated on Monday, 25 May 2009 19:33 Written by Matthew JC Powell Friday, 22 May 2009 17:08

MJCP chats with Ethan Nyholm, founder and director of STM, the Australian laptop case manufacturer taking on the world. Topics include the story behind STM's name, the philosophy of the company, branding and security and dealing with Apple as a retail partner. Also, some important tips for people wishing to have their iTunes libraries on an external drive.

STM — Standard Technical Merchandise, or so we thought.

Apple Store Doncaster — Opening Saturday 23 May 2009

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